Terms & Conditions.

Services

Jinello provides creative strategy and cinematic product-ad production for business clients, including direct-to-consumer (DTC) product brands. The advertised Jinello Cinematic Ad System includes a review of existing ads and performance data, three creative concepts with scripts and storyboards and an explanation of why they fit the brand, a 60-minute strategy session, and nine finished videos: three cinematic ads with three hook versions each. Formats are intended for Meta, TikTok and YouTube. Media buying, campaign management, advertising spend, and guaranteed campaign outcomes are not included. The accepted written proposal or order confirmation specifies the exact deliverables and takes precedence over these standard terms where the two conflict.

Strategy session

The initial consultation is free and does not oblige either party to enter into a paid project. It is used to discuss the product, current advertising, goals, and whether Jinello is a good fit. Jinello may decline a project. If a prospective client misses a scheduled call without notice, Jinello does not have to offer another free appointment.

Booking and payment

Full payment of the agreed package price is required upfront before any work begins. The advertised Jinello Cinematic Ad System is a one-time project priced at USD $750 per batch, unless a different price is confirmed in writing. Applicable taxes and any additional approved charges are specified in the invoice or written order.

Jinello starts work after receiving payment and the materials required to begin. Additional work outside the agreed scope requires a separate quote and the client’s approval.

Client cooperation and delivery

The advertised production window is 21 calendar days after kickoff, starting once the required materials and performance data have been received. The client is responsible for supplying accurate product information, usable assets, relevant performance data, prompt decisions, and the necessary rights to materials it shares. The client should provide feedback or approval within two business days of each delivery; late responses extend the timeline by the length of the delay. Jinello will communicate material production delays as soon as reasonably possible.

Concepts and revisions

The package includes three concept revision rounds before production begins, with one consolidated set of feedback covering all three concepts per round. The client must approve all three concepts in writing before video production begins. After concept approval, the package includes two video revision rounds, each with one consolidated set of feedback across all nine videos. Video revisions refine the approved creative direction; a new concept, major change in direction or additional revision may require a separate quote and written approval.

Ad Satisfaction Guarantee

The Ad Satisfaction Guarantee applies only to the three creative concepts before video production begins. If the client remains unsatisfied after all three included concept revision rounds have been completed, the client may request a full USD $750 refund within five business days after receiving the final revised concepts. Eligible refunds are issued within seven calendar days. Once the client approves all three concepts in writing, the Ad Satisfaction Guarantee ends and video production begins. After a refund, all rights to use the concepts, scripts and storyboards end; the client must delete these materials and must not use or distribute them. The guarantee does not apply to completed videos, ad spend, sales, ROAS or other campaign results. These terms do not limit any mandatory legal rights.

Stopping a project early

If a client ends an engagement after work has started, Jinello may retain a reasonable amount corresponding to work already performed and reasonable non-recoverable project costs, subject to applicable law. Any remaining prepaid balance for work not performed will be returned. The parties will document the completed work and any settlement in writing.

If Jinello cannot complete the engagement for reasons within its control, the parties will agree on an appropriate settlement, including a refund for undelivered work where applicable. These general cancellation rules do not limit the separate Ad Satisfaction Guarantee or any mandatory legal rights.

Intellectual property and client materials

The client retains ownership of its own brand assets and materials and confirms it has the rights needed for their use in the project.

Upon full payment and final delivery, the client receives a worldwide, perpetual licence to use the agreed final deliverables commercially, including on its website, social media channels and in paid advertising. The client may provide these deliverables to its agencies and advertising partners for use on its behalf. Any specific restrictions on third-party materials will be disclosed before they are included in the final deliverables. Jinello retains its underlying production methods, processes and general know-how. Any transfer of additional intellectual property rights must be agreed in writing.

Third-party materials, including music, stock assets or software-generated elements, remain subject to the applicable licences and service terms. Materials refunded under the Ad Satisfaction Guarantee may not be used by the client.

Advertising results and client approvals

Jinello provides creative work, not advertising management or a promise of a particular click-through rate, cost per acquisition, conversion rate, revenue or ROAS. Results depend on factors outside Jinello's control, including the product, offer, audience, targeting, landing page, platform and media buying. The client remains responsible for verifying product claims, legal disclosures, necessary approvals, advertising policies, and the suitability of material before publication.

Confidentiality

Both parties must treat non-public business information received during the project as confidential and use it only for the engagement, except where disclosure is required by law, approved in writing, or necessary for trusted service providers carrying out the work under appropriate confidentiality obligations. Portfolio use of a client's name, logo, unpublished campaigns or identifiable materials requires the client's prior written permission.

Liability

To the extent permitted by applicable law, Jinello is not liable for indirect or consequential loss such as lost profit, lost advertising spend or missed commercial opportunities. These standard terms do not set a monetary cap on direct liability. A separate cap applies only if expressly agreed in the accepted project agreement. No limitation or exclusion applies to loss caused by Jinello’s intent or deliberate recklessness, or to liability that cannot legally be limited. Nothing in these terms removes rights or remedies that the law does not allow the parties to exclude.

Governing law and disputes

Dutch law governs business engagements with Jinello. The parties will first attempt to resolve a dispute directly. If a dispute remains, it may be submitted to a competent court in the Netherlands, subject to mandatory rules on jurisdiction.

Changes to these terms

Jinello may update the terms for future engagements. The version provided to or accepted by the client when entering an engagement applies to that engagement, unless both parties agree otherwise in writing.

Contact

Jinello is a sole proprietorship based in Hengelo, the Netherlands. KvK: 87204541. For questions about these terms, email info@jinello.com.